BARBICAN was first launched by Aujan Industries in 1982 as imported Non-Alcoholic Malt beverage produced by Bass brewery in UK. Aujan acquired Barbican TM in 2001 from INBEV and started local production of Barbican in Dubai in 2005. BARBICAN today is a leading Non-Alcoholic Malt Beverage brand in the region with strong bonds with Young Adults in the region. BARBICAN has been a badge brand for the Young Adults supporting them on their ever-changing outlet for self-expression. BARBICAN has a wide range of portfolio meeting different consumer needs offering wide range of flavors and available in different pack types - Glass Bottles and Aluminum Cans.